The luxury lifestyle hotel will be designed exclusively by Rosita Missoni and feature around 200 rooms and 70 serviced apartments.

Kurt Ritter, president and CEO of Rezidor, said: “Qatar benefits from very healthy economic conditions. Its people are receptive towards a new kind of luxury and lifestyle – our Hotel Missoni flagship will be a perfect addition to Doha’s rising market.”

Sheikh Khalid Bin Jassin Al Thani, CEO of Al Jassim Group said: “Inspired by Qatar Nation Vision 2030, we actively seek out new partnerships and aim to raise the bar at every opportunity. Hotel Missoni Doha will add significant value to the existing urban aspect and contribute to the commitment and vision of Qatar by greatly supporting the transformation of Doha into one of the world’s leading business, sport and cultural cities.”

The hotel will be situated just 10 minutes from the International Airport and the West Bay area, along the C Ring Road. It will feature a signature Cucina restaurant as well as an 800 square metre spa and fitness area and around 1500 square metres of conferencing and banqueting facilities, including a ballroom nd business centre.